What do we do with the 50% we don't donate?

We’re buying an island! Just kidding. The more our business grows, the more we can donate and the more impact we can have. That’s why we invest almost all of the other 50% into growing the company. We plan to open more distribution centres, hire more talented people, develop new products and find more innovative ways to improve our existing ones.

If you’d like to know more, have a read of our latest impact report. It’s great loo reading (in more than one sense of the phrase).

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